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Growth marketing secrets for Pinterest


Published on 09.04.2020 by Lela

Pinterest is a very big social network and has many advantages. For instance, if you are willing to focus on middle-aged women who have enough money to afford cooking or recipe books and also paying for monthly services, then you should focus on Pinterest. It’s very interesting that marketers don’t value Pinterest as it has to be valued. Today is your chance to focus more on Pinterest and start getting traffic to your website. Let’s share some hidden growth marketing secrets that can help rank for particular keywords.

Writing very epic captions to pins

As you may know, the pin is the main thing on Pinterest. The pin is an image or video you add on Pinterest manually or from your website automatically. One very important growth hack is that you should write a unique epic caption to every pin. When you take time and focus more on quality, pins will go viral soon after posting. It’s not the only way to rank the pin as you need quality re-pins and likes organically to get a higher position in search.

Create a perfect pin (images) before posting

If you don’t follow the size guideline, the pin won’t be attractive for Pinterest users. Keep in mind that 600px X 900px makes wonders. It’s 3:2 ratio and your pins should follow that rule. Otherwise, images will be very un-attractive.

Images have to be bright as Pinterest representatives believe that that kind of pins works best. Probably people love re-pinning bright images. You should put text on images as past case studies show that without tex, images are not likable.