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TikTok is becoming a major news platform for US adults

Published on 27.10.2022 by Luke Barbosa

TikTok became the biggest new outlet for the majority of US adults. The latest research shows that people don’t watch the news on TV or use any social network for news reports. TikTok has a billion active users base, so they can easily reach them. That’s why most US adults say that they prefer TikTok for getting the latest news around the globe.


How can you get news from TikTok?

There are a few ways that you can get news from TikTok. One way is to follow news channels or public figures and post videos on the app. You can also look for videos tagged with "#news" or "#tiktoknews" to find recent news stories. Finally, you can check out the "For You" page, which curates videos based on your interests - one of those interests could be news.


Can TikTok outperform news outlets?

In the age of social media, it's not uncommon for people to get their news from sources other than traditional news outlets. In fact, a recent study found that nearly 60% of people in the United States get their news from social media.1 This means that more and more people are turning to platforms like TikTok for their news. So, can TikTok compete with established news outlets? There are a few things to consider. TikTok has a massive reach. The platform has over a billion active users worldwide. This gives it a significant advantage in getting its content seen by potential viewers.


Why is TikTok so popular in the US?

There are several reasons TikTok is so prevalent in the US. One reason is that it's a short-form video app, which means that users can watch many videos in a short amount of time. This is perfect for people with shorter attention spans or who don't have the time to watch longer videos. Additionally, TikTok offers a wide range of content, from funny videos and sketches to dance challenges and educational content. There's something for everyone on TikTok, which is likely one of the reasons why it's become so popular in such a short period. Finally, TikTok has built up a large community of users and creators who interact with each other.